United Kingdom, 2005-Sep-14
Siemens has today announced the launch of a nationwide competition, complementing its sponsorship of the Science Museum’s ‘Building to the Limits’ exhibition.
The competition, open to under 18s, will aim to get young people thinking about technology and innovation, and inspire them to create their own futuristic innovations and inventions. The theme of the competition ‘Imagine Beyond the Limits’ will be to design the home of 2020, and describe and draw the day-to-day objects and gadgets which might be contained within it.
Rebekah Fitzgerald, director of corporate communications at Siemens in the UK, said: “We will be looking for the most creative ideas about what the house of the future will look like and contain. I hope that young people will let their imaginations run wild and consider all areas of life connected with the home, from communications and entertainment, to healthcare and transport.”
The competition will accept postal entries and entrants will be able to find more information on www.siemens.co.uk from the end of September.
Dave Rowley, head of campaigns at the Royal Academy of Engineering, said: “We’re trying to get young people interested in engineering at an earlier age, and give them the opportunity to see how exciting it can be. It’s important to get them involved - either by visiting museums, taking part in competitions, joining a school club, or looking at websites - and giving them that inspiration. We want to move away from the idea that engineering is all about bridges - what young people today are interested in are mobile phones, iPods and amazing constructions they can experience, like the London Eye.”
The free ‘Building to the Limits’ exhibition, which opens today at the Science Museum, provides a fascinating insight into the solutions that architects, engineers and scientists have devised to make our lives better, safer and more environmentally sustainable.
The opening of the new exhibition marks the start of Siemens’ three-year sponsorship of the Science Museum. Visitors to the exhibition - in the Science Museum’s antenna gallery - will be able to see:
- The amazing engineering of Taipei 101‚ the world’s tallest building in Taiwan‚ and how it stands up to typhoon winds topping 150mph (240 kmph).
- The inspired design behind the bubble-shaped 2008 Olympics Beijing National Swimming Centre‚ possibly the world’s most unusual-looking building.
- A futuristic home communications badge which will read out your e-mails and allow you to switch on your cooker without leaving the sofa.
‘Building to the Limits’ runs at the Science Museum in London from Wednesday 14 September 2005 to 19 March 2006.
About Siemens
Established in the United Kingdom in 1843 with annual revenues of £2.6 billion‚ Siemens provides innovative‚ high-quality services and solutions to customers in a diverse range of industry sectors including electrical systems‚ communications networks‚ traffic management systems‚ integrated security and energy-saving temperature control systems.
Siemens provides products and solutions for many of the world’s most prestigious buildings‚ such as Taipei 101 in Taiwan‚ the Albert Hall and the Swiss Re building (‘The Gherkin’) in London‚ as well as stadiums for the Euro 2004 football championship in Portugal and the Olympic and Paralympic Games in Athens.
Mr. Rob Simpson
Further information
Corporate Communications, Siemens plc
Tel: +44 (0)1344 396338
Fax: +44 (0)1344 396693